For example, if I am writing a speech for an audience of kindergartners, I need to ensure that they will understand the message through analogy’s and words that kindergartners can comprehend. I would not deliver the same speech to high school students or business professionals because they could be insulted, or it may not seem like the message I am trying to get across is a strong one. Therefore, I have to be conscious of my audience, and I have to tailor my tactics (how to deliver the message through words, etc.) to my target (the audience such as kindergartners or business professionals).
If I am the owner of a junior's clothing company such as Forever 21, I need to ensure that my company is selling clothes that are ‘trendy’ and ‘up-to-date.’ By tailoring my tactics -tactics being the clothes I make and sell, it will ensure that I am capturing the attention of my target or audience -my target being the young junior women or men. If I don’t tailor my clothes to the latest fashions and trends, I will lose my customers which means I won’t turn a profit.
Hi Megan!
ReplyDeleteI love how you talked about how being in the clothing industry you must make sure that the clothes are presentable to get the attention of the targeted buyer. You made a really good point about "capturing the attention of my target or audience" because if you sell work out gear at a department store most of the buyers wont want to come back because thats not what they were looking for.
Hi Megan!
ReplyDeleteI love how you talked about how being in the clothing industry you must make sure that the clothes are presentable to get the attention of the targeted buyer. You made a really good point about "capturing the attention of my target or audience" because if you sell work out gear at a department store most of the buyers wont want to come back because thats not what they were looking for.